This is part of a conversation I had with my friend Tareef.
We talked about design, startups, time travel, b-school, and the creative process. This is some of what he said.
Edited for brevity 🎙
[ 2 min ]
[ Tareef ] "Being outside of business school, in the world right now, I am more scared to share my failures than in that kind of 'bubble'...
I was just on a call recently with my friends, who I consider to be the smartest people that I know. And they asked that question in the group: Who is happy doing the work that they're doing right now? And it was silent. I was the only one.
... I think that's the problem with doing creative work. You can't time-block it.
The biggest mistake that I've made in my career is setting a time in my calendar to 'be creative'.
The environment that we need to really thrive, and start, and fail, and try again and again: We just can't afford it for some reason. Not for 'some reason'. I understand why we can't afford that today.
I understand why a big corporation will let you try three times and, if you're not successful, you have to move on to something else. I understand that.
But I think the greatest things don't work out that way.
I love the Agile process so much because you frame everything that you're doing in user stories: As [a user], I want [this], so that I can [do this].
So it doesn't really scope you into how to solve a problem. You just understand who you're doing it for, what, and why. And then I gather as much information around that. And then I find a way to solve it.
Sometimes it's very small. Sometimes it's very large.
Whatever you do: Test and measure.
So that you know what worked and what didn't...
Sometimes what gets out there isn't what you had intended initially, and you made compromises along the way. I just enjoy that process. I want to be able to do that at least for the foreseeable future.
[ Jeremy ] If you could time travel to your past, what would you tell your past-self?
[ Tareef ] I would tell my past-self that things will end up ok.
I think I just needed to know that earlier than I did. I spent a lot of time being worried and anxious, depressed about how far I've gone, the lack of my progress. Where I would go, and what would happen if I didn't get there etc.
I'm not there yet.
I don't know if I will ever 'get there'.
I think just knowing that, whatever happens, life's good. You're lucky. Just keep at it. That's what I would have liked to tell myself earlier."